Technology is the root of most disruptions in the organization today. Technology disruptions affect the market, labor, and entire organizations. For instance, companies that are reliant on technology and information are some of the biggest in the world at the moment. The ranks of Apple, Uber, Google, and Microsoft are all reliant on technology. Some like Apple and Uber did not exist in the last century (Rogers, 2018). However, their growth has been rampant. Another disruption in technology is the computerization of operations in organizations. Machines are more efficient than human beings, thus a machine deployed in a production line can lay off a considerable number of employees (Nascimento, & Silveira, 2017). Interestingly when a considerable number of people are unemployed they have low purchasing power which translates to lack of market for the produced goods and services. Thus the inclusion of machines and computers in the organization meant that the company had to part way with some of the employees. 42% of the labor workforce was eliminated as the company aimed at automating their services.
Technology has eased the way of doing things around the world. Today organization can produce goods or avail services more effectively than in the past. Besides those organization that integrates technology in their operations pose stiff competition to their rivals in the industry. Technology helps in increasing efficiency and saving on time. Besides the number of operational costs are reduced as they reduce the number of employees. Also, technology helps to improve the quality of goods and services produced to suit the interests of the market.
Once operations at the organization were automated, competitive advantage was attained in several ways (Xiao et al, 2018). The first efficiency across production lines was achieved thus gaining competitive advantage in the long run. Customer services improved at a 40% rate saving time and reduce the expense of serving customers. Initially, the company had to do with overcrowding as people lined up to acquire services. After the integration of technology, the company was able to improve the quality of goods and services offered to employees. However if an organization does not adapt to the changes, they are barely going to succeed in the next decade. According to Rogers, companies, and organization only have an option to digitize their workplace or become obsolete.
Nascimento, A. M., & Silveira, D. S. (2017). A systematic mapping study on using social media for business process improvement. Computers in Human Behavior, 73, 670-675. doi:10.1016/j.chb.2016.10.016
Rogers, A. (2018, April 13). Innovation Case Studies: How Companies Use Technology To Solidify A Competitive Advantage. Retrieved from https://www.forbes.com/sites/forbestechcouncil/2018/04/13/innovation-case-studies-how-companies-use-technology-to-solidify-a-competitive-advantage/#63b3843d1410
Xiao, J., Wu, Y., Xie, K., & Hu, Q. (2018). Managing the e-commerce disruption with IT-based innovations: Insights from strategic renewal perspectives. Information & Management, 56(1), 122-139. doi:10.1016/j.im.2018.07.006