Mobile Marketing Strategy

Since mobile data is fast becoming one channel of purchases that will shape the future of business throughout the world (Fulgoni, 2016).

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Building a Strategic Framework

Developing a strategic plan is an important part of an organization’s success. Without development at strategic levels chaos may as well ensue.

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Leadership or Management Culture

A managerial culture focuses on rationality and control where leadership is based more of the effort to direct businesses and to fulfill their tasks.

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Leadership Decision-Making

What is the Difference between Leadership and Management Decision-making? Attempting to distinguish between leadership and management decisions…

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Emotional Decision-Making

This article looks at how negative emotions may influence ethical decision making. Emotions have an effect on rational thought processes…

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Creating a Culture of Ethical Behavior

How to avoid unethical behavior within organizations and how to make ethical decisions are two critical issues in the leadership decision-making paradigm…

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