The importance of linking information technology and corporate strategy is broadly accepted” within business and industry (Bell & Anderson, 2002, 28). The study of strategy as a competitive advantage in this journal piece is an in depth view into strategic operation research methods, and the values that they bring to an organization. This research goes on to discuss the financial benefits of the strategic operations research as a competitive advantage to a firm, and the advantages that are derived from strategic research and information systems that provide an organization with the upper hand over its competitor. An overview of strategic planning is laid out in this article, as a prelude to the discussion on qualitative organizational research and management science. This article is a focal point within the research of practical implications for qualitative research methods. This research addresses the benefits of applying qualitative research in business organizations, and how one may go about executing such research. Technology has its place in any industry, and organizations must embrace it and use it to the best of their abilities. In many cases, organizations will be worried about quantifying the results and impact of technology on their organization, but there is much more to understand about such benefits. When thinking strategically, an organization must understand how technology will impact the consumer. It is the authors opinions that this aspect of the implications of technology is all too often over looked. By conducting thorough research to determine the best use and application for technology, an organization will maximize the benefits offered by the technology. The authors are experts that have formulated opinion in this article, but have failed to mention the means by which their opinions are derived. It is obvious that the authors conducted a literature review. Overall, this article will be helpful in developing a case of the use of qualitative studies in operations and technology research within the construction and restaurant industries to develop and define best practices.
Bell, P., Anderson, C. (2002). In Search of Strategic Operations Research/Management. Science Interfaces Informs, 32(2), 28–40.